0:00:06.092,0:00:09.793 I think it's really good[br]for Clas Ohlson. 0:00:09.793,0:00:11.176 This looks very nice. 0:00:11.636,0:00:13.876 It's excellent. 0:00:13.876,0:00:15.160 I like it very much. 0:00:15.160,0:00:16.327 It's very important. 0:00:16.327,0:00:18.026 We really needed this. 0:00:30.427,0:00:34.109 Here in Tampere[br]in Ratina Shopping Centre 0:00:34.109,0:00:36.143 the first one of [br]the big 5 rebuilds 0:00:36.143,0:00:37.993 is now completed. 0:00:37.993,0:00:39.760 The project started[br]in February 0:00:39.760,0:00:41.892 and was completed[br]in the middle of March. 0:00:43.009,0:00:47.775 The whole store is new. 0:00:47.775,0:00:50.892 We have more space[br]in the home department. 0:00:51.582,0:00:55.206 A bit smaller [br]hardware department. 0:00:55.206,0:00:57.593 New multimedia department. 0:00:57.593,0:01:00.525 There's also [br]new products coming. 0:01:00.525,0:01:03.825 Every product[br]has a new place. 0:01:03.859,0:01:07.191 We had a good plan [br]before we started 0:01:07.191,0:01:11.758 and a nice group of people [br]who did this. 0:01:11.758,0:01:12.925 It went very well. 0:01:20.179,0:01:24.775 We have increased [br]our sales with 110 index. 0:01:24.775,0:01:27.158 So it's super. 0:01:27.158,0:01:31.497 The biggest departments[br]is Home and Multimedia. 0:01:31.497,0:01:32.607 That's very nice. 0:01:32.607,0:01:35.990 It's easier for customers[br]to find the products. 0:01:37.250,0:01:41.018 I think that's the key[br]for all of this. 0:01:41.488,0:01:46.523 Multimedia is the biggest[br]growing section right now. 0:01:46.523,0:01:51.407 Also makeup storage[br]is a big hit. 0:01:51.407,0:01:57.507 Customer says that the[br]new layout is great. 0:01:57.507,0:02:01.257 I hear that a lot,[br]almost every day. 0:02:01.257,0:02:05.290 They find products[br]better than before. 0:02:05.290,0:02:11.974 I think it's really good[br]to make this change. 0:02:11.974,0:02:17.606 I think the sales[br]will increase a lot in the future. 0:02:25.889,0:02:29.673 Our store in Kamppi in Helsinki[br]was the second one to be rebuilt 0:02:29.673,0:02:32.023 to make space[br]for the new assortment. 0:02:32.843,0:02:39.740 Before we came here,[br]I was checking our workchat. 0:02:39.740,0:02:43.673 I saw that we had got[br]a lot of products here. 0:02:43.673,0:02:47.605 They had a bit of trouble[br]to put those on the shelf 0:02:47.605,0:02:49.539 because we didnt' [br]have the place. 0:02:49.539,0:02:54.822 We really need this change[br]so we had space for all products 0:02:54.822,0:02:58.589 and also the new [br]store assortment for Finland. 0:03:05.746,0:03:10.339 It's good that we're focusing on[br]what finnish people are buying. 0:03:10.339,0:03:12.754 We're giving opportunities[br]to new products. 0:03:12.754,0:03:16.423 People are already buying those. 0:03:16.423,0:03:20.615 They are excited[br]about the new products. 0:03:20.615,0:03:25.278 Customers are interested[br]and they're buying the products. 0:03:25.278,0:03:27.461 Yes, I like it very much. 0:03:27.461,0:03:32.661 In my own store,[br]I like the layout. 0:03:32.661,0:03:37.928 Especially Home,[br]that got a lot of more space. 0:03:37.928,0:03:40.364 Also we finally have[br]a seasonal room. 0:03:40.364,0:03:43.960 We didn't have that before,[br]we had it everywhere. 0:03:43.960,0:03:47.078 Now we have one place[br]for all seasonal products. 0:03:47.078,0:03:50.711 Also , I like that there's [br]a lot of low sections. 0:03:50.711,0:03:56.386 In the home section you can [br]actually see the whole area. 0:03:56.386,0:03:59.521 You can see over there[br]—and over there 0:03:59.521,0:04:02.560 beacuse we have [br]so many low sections. 0:04:02.560,0:04:09.627 Also, we have many more pallets[br]than we used to have. 0:04:11.970,0:04:15.244 I have had this wish 0:04:15.244,0:04:19.293 that in December we will[br]have one million in sales. 0:04:19.293,0:04:21.644 It's getting closer[br]and closer every year. 0:04:21.644,0:04:28.512 This new assortment will support[br]so we can reach that goal. 0:04:28.512,0:04:31.343 I'm waiting for [br]Christmas already now. 0:04:38.526,0:04:41.593 The project in Tripla[br]started in April. 0:04:41.593,0:04:43.559 Home department [br]will be increased 0:04:43.559,0:04:46.076 and Multimedia has been[br]moved to the checkout . 0:04:46.076,0:04:51.425 We're on time, [br]from what I can calculate. 0:04:51.425,0:04:54.992 We have a lot of work[br]and we do long days. 0:04:54.992,0:04:59.309 We have to change[br]the place for the checkout. 0:04:59.869,0:05:04.974 Behind the checkout,[br]we're building a room for Click & Collect. 0:05:04.974,0:05:09.758 In Tripla, [br]that is the biggest challenge. 0:05:10.938,0:05:15.592 The best thing is that we now[br]can optimize the assortment. 0:05:15.592,0:05:19.375 What customers needs,[br]what they are asking for. 0:05:19.375,0:05:27.025 If hardware doesn’t sell much, [br]we can tighten the space 0:05:27.025,0:05:30.574 I think that's really important. 0:05:31.295,0:05:34.274 And what about the result then? 0:05:34.274,0:05:36.575 There's no doubt[br]on how that will be. 0:05:36.575,0:05:39.508 Better than in Tampere! 0:05:41.874,0:05:44.059 Our store at Kaivotalo[br]in Helsinki 0:05:44.059,0:05:48.274 will be the last one[br]to be rebuilt before summer. 0:05:48.274,0:05:51.023 Home is the most important[br]category in our store. 0:05:51.023,0:05:53.758 The storage has[br]been more asked for. 0:05:53.758,0:05:55.791 It has increased the [br]past year. 0:05:55.791,0:06:00.111 Storage products are selling[br]the most of all our products. 0:06:00.111,0:06:02.855 I hope the customers [br]will be inspired by the products 0:06:02.855,0:06:05.279 that we will have [br]in the store 0:06:05.279,0:06:07.850 and can navigate themselves 0:06:07.850,0:06:10.873 The mechanical sales[br]is very important. 0:06:10.873,0:06:14.207 Of course I hope it will[br]generate more sales in the end. 0:06:19.422,0:06:21.656 I’m looking forward[br]to the rebuild very much. 0:06:21.656,0:06:25.906 I hope it will get us[br]more visitors and sales. 0:06:27.457,0:06:29.690 And sales has increased. 0:06:29.690,0:06:32.423 In addition to the 10 per cent[br]increase in Ratina, 0:06:32.423,0:06:36.859 the store did also very well[br]during the LTO on makeup storage. 0:06:37.389,0:06:44.090 We came second in the whole company,[br]we're selling makeup storage that well. 0:06:44.090,0:06:46.906 Only Drottninggatan beat us. 0:06:46.906,0:06:49.238 A really good win, super!