[Script Info] Title: [Events] Format: Layer, Start, End, Style, Name, MarginL, MarginR, MarginV, Effect, Text Dialogue: 0,0:00:00.00,0:00:06.00,Default,,0000,0000,0000,,♪ Intro Music ♪ Dialogue: 0,0:00:07.00,0:00:10.00,Default,,0000,0000,0000,,Bayonetta is a wildly popular video game Dialogue: 0,0:00:10.00,0:00:11.00,Default,,0000,0000,0000,,that was released earlier this year in the US Dialogue: 0,0:00:11.00,0:00:12.00,Default,,0000,0000,0000,,and late last year in Japan for Dialogue: 0,0:00:12.00,0:00:15.00,Default,,0000,0000,0000,,the xbox 360 and playstation 3. Dialogue: 0,0:00:15.00,0:00:17.00,Default,,0000,0000,0000,,It sold over a million units in just four months Dialogue: 0,0:00:17.00,0:00:19.00,Default,,0000,0000,0000,,The game stars a character named Dialogue: 0,0:00:19.00,0:00:20.00,Default,,0000,0000,0000,,Bayonetta. Its your basic story of a Dialogue: 0,0:00:20.00,0:00:22.00,Default,,0000,0000,0000,,shapeshifting witch dressed in skin tight Dialogue: 0,0:00:22.00,0:00:24.00,Default,,0000,0000,0000,,leather who can turn into giant cats Dialogue: 0,0:00:24.00,0:00:26.00,Default,,0000,0000,0000,,and has a small arsenal of weapons Dialogue: 0,0:00:26.00,0:00:27.00,Default,,0000,0000,0000,,including whips. Dialogue: 0,0:00:28.00,0:00:30.00,Default,,0000,0000,0000,,Clip: Bayonetta says "Come On" Dialogue: 0,0:00:31.00,0:00:33.00,Default,,0000,0000,0000,,♪ Music ♪ Dialogue: 0,0:00:43.00,0:00:44.00,Default,,0000,0000,0000,,And of course she's lost her memories Dialogue: 0,0:00:44.00,0:00:46.00,Default,,0000,0000,0000,,and there's some evil demands horde Dialogue: 0,0:00:46.00,0:00:49.00,Default,,0000,0000,0000,,and there's a magical gem of the world Dialogue: 0,0:00:49.00,0:00:51.00,Default,,0000,0000,0000,,something, something and so forth but Dialogue: 0,0:00:51.00,0:00:52.00,Default,,0000,0000,0000,,all of that is all besides the point when it Dialogue: 0,0:00:52.00,0:00:53.00,Default,,0000,0000,0000,,comes to this game Dialogue: 0,0:00:53.00,0:00:55.00,Default,,0000,0000,0000,,First the positive things about the game Dialogue: 0,0:00:55.00,0:01:00.00,Default,,0000,0000,0000,,She's a single mother... and... Dialogue: 0,0:01:00.00,0:01:02.00,Default,,0000,0000,0000,,ummm.... that's kind of it. Dialogue: 0,0:01:02.00,0:01:04.00,Default,,0000,0000,0000,,So on to the negatives. Dialogue: 0,0:01:04.00,0:01:05.00,Default,,0000,0000,0000,,She carries with her four pistols Dialogue: 0,0:01:05.00,0:01:07.00,Default,,0000,0000,0000,,two of which are strapped to her high heeled Dialogue: 0,0:01:07.00,0:01:10.00,Default,,0000,0000,0000,,boots which provide the perfect Dialogue: 0,0:01:10.00,0:01:11.00,Default,,0000,0000,0000,,opportunity for her to contorts her body into Dialogue: 0,0:01:11.00,0:01:13.00,Default,,0000,0000,0000,,pornographic poses including spreading Dialogue: 0,0:01:13.00,0:01:15.00,Default,,0000,0000,0000,,her legs and doing a little flip in the air Dialogue: 0,0:01:15.00,0:01:17.00,Default,,0000,0000,0000,,to kill the bad guys Dialogue: 0,0:01:17.00,0:01:19.00,Default,,0000,0000,0000,,When she lands she does a little Dialogue: 0,0:01:19.00,0:01:20.00,Default,,0000,0000,0000,,sexy pose for the player complete Dialogue: 0,0:01:20.00,0:01:22.00,Default,,0000,0000,0000,,with the sound of a camera shutter snaping Dialogue: 0,0:01:23.00,0:01:25.00,Default,,0000,0000,0000,,But it gets even better because one of her Dialogue: 0,0:01:25.00,0:01:27.00,Default,,0000,0000,0000,,most powerful weapons involves her Dialogue: 0,0:01:27.00,0:01:29.00,Default,,0000,0000,0000,,stripping all her clothes off and turning her Dialogue: 0,0:01:29.00,0:01:31.00,Default,,0000,0000,0000,,hair into an evil demon weapon Dialogue: 0,0:01:31.00,0:01:32.00,Default,,0000,0000,0000,,fighting machine Dialogue: 0,0:01:32.00,0:01:35.00,Default,,0000,0000,0000,,Did you get that? The whole taking all Dialogue: 0,0:01:35.00,0:01:37.00,Default,,0000,0000,0000,,her clothes off in order to use her hair Dialogue: 0,0:01:37.00,0:01:40.00,Default,,0000,0000,0000,,as a weapon? Because clearly you Dialogue: 0,0:01:40.00,0:01:42.00,Default,,0000,0000,0000,,can't use your hair to drag demons down to Dialogue: 0,0:01:42.00,0:01:44.00,Default,,0000,0000,0000,,hell if you're fully clothed. Dialogue: 0,0:01:44.00,0:01:47.00,Default,,0000,0000,0000,,Predictably, the internet is now infested Dialogue: 0,0:01:47.00,0:01:48.00,Default,,0000,0000,0000,,with gamers screen captures with various Dialogue: 0,0:01:48.00,0:01:50.00,Default,,0000,0000,0000,,ways they got Bayonetta naked Dialogue: 0,0:01:50.00,0:01:53.00,Default,,0000,0000,0000,,As if this pornographic, overly sexualized Dialogue: 0,0:01:53.00,0:01:55.00,Default,,0000,0000,0000,,animated representation isn't bad enough Dialogue: 0,0:01:55.00,0:01:57.00,Default,,0000,0000,0000,,The way that Bayonetta restores her power Dialogue: 0,0:01:57.00,0:01:59.00,Default,,0000,0000,0000,,is by sucking on a lollipop Dialogue: 0,0:01:59.00,0:02:01.00,Default,,0000,0000,0000,,But I'm not really here to discuss the Dialogue: 0,0:02:01.00,0:02:03.00,Default,,0000,0000,0000,,overly sexualized adolescent male fantasy Dialogue: 0,0:02:03.00,0:02:06.00,Default,,0000,0000,0000,,that Bayonetta is but rather talk about Dialogue: 0,0:02:06.00,0:02:07.00,Default,,0000,0000,0000,,part of the game's marketing strategy Dialogue: 0,0:02:07.00,0:02:09.00,Default,,0000,0000,0000,,To advertise the release of the game Dialogue: 0,0:02:09.00,0:02:11.00,Default,,0000,0000,0000,,it's marketing company placed two 6 foot Dialogue: 0,0:02:11.00,0:02:13.00,Default,,0000,0000,0000,,long banners in Shinjuku Station in Tokyo Dialogue: 0,0:02:14.00,0:02:15.00,Default,,0000,0000,0000,,This ad features the Bayonetta logo Dialogue: 0,0:02:15.00,0:02:17.00,Default,,0000,0000,0000,,with a large rectangular space filled Dialogue: 0,0:02:17.00,0:02:19.00,Default,,0000,0000,0000,,with small cards that enticed passersby Dialogue: 0,0:02:19.00,0:02:20.00,Default,,0000,0000,0000,,to peal them off and take them home Dialogue: 0,0:02:20.00,0:02:23.00,Default,,0000,0000,0000,,The cards had a lipstick kiss on the front Dialogue: 0,0:02:23.00,0:02:24.00,Default,,0000,0000,0000,,and Bayonetta's gun strapped leg Dialogue: 0,0:02:24.00,0:02:26.00,Default,,0000,0000,0000,,on the inside. Once a few of these Dialogue: 0,0:02:26.00,0:02:28.00,Default,,0000,0000,0000,,cards were removed it was clear that Dialogue: 0,0:02:28.00,0:02:30.00,Default,,0000,0000,0000,,Bayonetta was lying naked underneath Dialogue: 0,0:02:30.00,0:02:32.00,Default,,0000,0000,0000,,She only had her hair wrapped around Dialogue: 0,0:02:32.00,0:02:33.00,Default,,0000,0000,0000,,her body to cover up her naughty bits Dialogue: 0,0:02:33.00,0:02:36.00,Default,,0000,0000,0000,,Yes, that's right not only is the game Dialogue: 0,0:02:36.00,0:02:38.00,Default,,0000,0000,0000,,created to and encourages players to Dialogue: 0,0:02:38.00,0:02:40.00,Default,,0000,0000,0000,,undress her during game play Dialogue: 0,0:02:40.00,0:02:41.00,Default,,0000,0000,0000,,because it's basically a choose your own Dialogue: 0,0:02:41.00,0:02:43.00,Default,,0000,0000,0000,,patriarchal adventure porno fantasy Dialogue: 0,0:02:43.00,0:02:45.00,Default,,0000,0000,0000,,but now the advertisers are inviting Dialogue: 0,0:02:45.00,0:02:47.00,Default,,0000,0000,0000,,passersby to physically strip her naked Dialogue: 0,0:02:47.00,0:02:48.00,Default,,0000,0000,0000,,in the subway station Dialogue: 0,0:02:49.00,0:02:51.00,Default,,0000,0000,0000,,Instead of being at least a little bit outraged Dialogue: 0,0:02:51.00,0:02:53.00,Default,,0000,0000,0000,,by this bloggers all over the internet were Dialogue: 0,0:02:53.00,0:02:54.00,Default,,0000,0000,0000,,celebrating this as an innovative Dialogue: 0,0:02:54.00,0:02:55.00,Default,,0000,0000,0000,,and successful ad campaign Dialogue: 0,0:02:55.00,0:02:57.00,Default,,0000,0000,0000,,Women's bodies are constantly used to Dialogue: 0,0:02:57.00,0:02:59.00,Default,,0000,0000,0000,,to sell products including video games Dialogue: 0,0:02:59.00,0:03:01.00,Default,,0000,0000,0000,,specifically targeted at young men Dialogue: 0,0:03:01.00,0:03:03.00,Default,,0000,0000,0000,,but this interactive ad campaign takes Dialogue: 0,0:03:03.00,0:03:04.00,Default,,0000,0000,0000,,objectifying women's bodies to a whole Dialogue: 0,0:03:04.00,0:03:07.00,Default,,0000,0000,0000,,other level by asking people to actively Dialogue: 0,0:03:07.00,0:03:09.00,Default,,0000,0000,0000,,participate in doing misogyny Dialogue: 0,0:03:09.00,0:03:12.00,Default,,0000,0000,0000,,The ad encourages participation in Dialogue: 0,0:03:12.00,0:03:13.00,Default,,0000,0000,0000,,physical harassment and this is especially Dialogue: 0,0:03:13.00,0:03:15.00,Default,,0000,0000,0000,,alarming in context of how women are Dialogue: 0,0:03:15.00,0:03:16.00,Default,,0000,0000,0000,,treated in Japanese subways Dialogue: 0,0:03:16.00,0:03:19.00,Default,,0000,0000,0000,,In 2008 in Tokyo alone there were Dialogue: 0,0:03:19.00,0:03:21.00,Default,,0000,0000,0000,,2000 reported cases of men groping women Dialogue: 0,0:03:21.00,0:03:23.00,Default,,0000,0000,0000,,and that's only the amount that was reported Dialogue: 0,0:03:23.00,0:03:26.00,Default,,0000,0000,0000,,In another survey 64% of women reported Dialogue: 0,0:03:26.00,0:03:29.00,Default,,0000,0000,0000,,being groped on trains and subways Dialogue: 0,0:03:29.00,0:03:31.00,Default,,0000,0000,0000,,The harassment of women is so bad Dialogue: 0,0:03:31.00,0:03:32.00,Default,,0000,0000,0000,,that the subway system even introduced Dialogue: 0,0:03:32.00,0:03:34.00,Default,,0000,0000,0000,,women only passenger cars as a way to Dialogue: 0,0:03:34.00,0:03:36.00,Default,,0000,0000,0000,,curb this sexual harassment Dialogue: 0,0:03:36.00,0:03:38.00,Default,,0000,0000,0000,,Women's only passenger cars have been Dialogue: 0,0:03:38.00,0:03:40.00,Default,,0000,0000,0000,,introduced in many other places such as Dialogue: 0,0:03:40.00,0:03:42.00,Default,,0000,0000,0000,,Egypt, Taiwan, Brazil and Mexico Dialogue: 0,0:03:42.00,0:03:44.00,Default,,0000,0000,0000,,and frankly I'm surprised we don't have them Dialogue: 0,0:03:44.00,0:03:46.00,Default,,0000,0000,0000,,in the U.S. because the levels of Dialogue: 0,0:03:46.00,0:03:47.00,Default,,0000,0000,0000,,harassment that women face here as well Dialogue: 0,0:03:47.00,0:03:50.00,Default,,0000,0000,0000,,Harassment is at such epidemic levels that Dialogue: 0,0:03:50.00,0:03:52.00,Default,,0000,0000,0000,,they've even put up advertising campaigns Dialogue: 0,0:03:52.00,0:03:53.00,Default,,0000,0000,0000,,and public service announcements in Dialogue: 0,0:03:53.00,0:03:55.00,Default,,0000,0000,0000,,the Japanese subways. While there's action Dialogue: 0,0:03:55.00,0:03:58.00,Default,,0000,0000,0000,,being taken to try to curb this behaviour Dialogue: 0,0:03:58.00,0:03:59.00,Default,,0000,0000,0000,,such as women only passenger cars Dialogue: 0,0:03:59.00,0:04:01.00,Default,,0000,0000,0000,,and the public service annoucements Dialogue: 0,0:04:01.00,0:04:03.00,Default,,0000,0000,0000,,right next door is this Bayonetta ad that is Dialogue: 0,0:04:03.00,0:04:06.00,Default,,0000,0000,0000,,encouraging this predatory behaviour