0:00:00.750,0:00:03.512
This is sort of a bigger,[br]more hairy problem,

0:00:03.512,0:00:05.670
as you'll see from her TED talk.

0:00:05.671,0:00:07.200
You're also watching a TED talk

0:00:07.200,0:00:10.417
from Tyrone Poole;[br]he's a PCC alum.

0:00:10.417,0:00:14.370
He is also currently[br]continuing his work

0:00:14.370,0:00:17.250
that you will see,[br]that he launches, um,

0:00:17.250,0:00:19.410
talks about launching[br]in the TED talk,

0:00:19.410,0:00:21.990
and it is also--

0:00:21.990,0:00:26.700
it's a very specific part[br]of the homelessness problem

0:00:26.700,0:00:29.177
that he is trying to address.

0:00:29.177,0:00:33.780
So-- but you don't have to uncover[br]some big, hairy problem.

0:00:33.780,0:00:35.640
So let me give you an example.

0:00:35.640,0:00:38.160
I had a student last year

0:00:38.160,0:00:40.497
in this class who was a veteran.

0:00:40.497,0:00:42.090
He had been on crutches

0:00:42.090,0:00:44.981
because of multiple surgeries[br]on a leg,

0:00:44.981,0:00:49.680
and he talked about[br]all of the different problems

0:00:49.680,0:00:51.409
he was having with these crutches,

0:00:51.409,0:00:53.040
how they didn't work[br]for them-- him,

0:00:53.040,0:00:54.770
how they were causing pain,

0:00:54.770,0:00:58.829
how they weren't[br]adequately adjustable,

0:00:58.830,0:01:00.119
how he couldn't fold them up,

0:01:00.120,0:01:02.069
how they were too heavy.

0:01:02.070,0:01:05.491
So, this is-- this--[br]you could just be digging

0:01:05.491,0:01:07.574
into a simple problem

0:01:07.574,0:01:10.319
with, you know, somebody[br]in your life,

0:01:10.320,0:01:13.482
and, um,[br]and it doesn't need to be anything

0:01:13.482,0:01:16.289
that's super complex, okay?

0:01:16.290,0:01:18.149
But that is[br]what you're going to be using

0:01:18.150,0:01:20.271
this Design Thinking worksheet[br]to do.

0:01:20.271,0:01:22.019
I'm now going to pop back over

0:01:22.020,0:01:25.682
to the second set[br]of presentation slides

0:01:25.682,0:01:27.659
that are provided[br]for you this week

0:01:27.660,0:01:30.243
that help walk you[br]through these steps,

0:01:30.243,0:01:32.140
step-by-steps.

0:01:32.140,0:01:35.440
As you interview someone,[br]uncover a problem,

0:01:35.440,0:01:37.325
and then start to ideate,

0:01:37.325,0:01:40.880
start to create[br]a potential solution.

0:01:45.580,0:01:47.541
So, as I said before,

0:01:47.541,0:01:50.110
this is an approach

0:01:50.110,0:01:53.295
to up-- to figuring out,

0:01:53.295,0:01:57.074
identifying and figuring out[br]human needs and problems, okay?

0:01:57.074,0:01:59.200
So you're interviewing someone,

0:01:59.200,0:02:02.421
and you're trying to,[br]first of all,

0:02:02.421,0:02:05.890
spend, probably,[br]the majority of your time

0:02:05.890,0:02:08.710
understanding[br]exactly what the problem is

0:02:08.710,0:02:12.058
that they're experiencing,[br]or the unmet need that they have,

0:02:12.058,0:02:14.057
because until you understand this,[br]right,

0:02:14.057,0:02:18.069
we talked about this last week[br]in our discussion,

0:02:18.070,0:02:21.039
that until you[br]really understand a problem,

0:02:21.040,0:02:24.669
you can't start to figure out how--[br]how to address it

0:02:24.670,0:02:26.367
or how to solve it.

0:02:26.367,0:02:30.129
So there are five phases[br]in the Design Thinking process.

0:02:30.130,0:02:32.829
What we're going to be doing[br]with the worksheet

0:02:32.829,0:02:34.869
and in this activity this week

0:02:34.870,0:02:37.509
are-- is just focusing[br]on the first three.

0:02:37.510,0:02:39.129
Now, could you keep going?

0:02:39.129,0:02:42.124
Say you come up[br]with a really awesome problem,

0:02:42.124,0:02:45.519
a really good problem,[br]and you have some amazing ideas

0:02:45.520,0:02:46.959
about how to address it.

0:02:46.960,0:02:49.989
Maybe you do want to keep going[br]and prototype it, you know,

0:02:49.990,0:02:52.869
buil-- you know, maybe have[br]a product concept, a service concept,

0:02:52.870,0:02:55.255
and you want to keep going,[br]go for it.

0:02:55.255,0:02:58.676
I absolutely encourage students[br]to do that.

0:03:01.779,0:03:05.679
So again,[br]part 1 of this is just talking,

0:03:05.680,0:03:07.809
having an initial conversation

0:03:07.810,0:03:09.999
with the person[br]that you're interviewing,

0:03:10.000,0:03:13.839
trying to talk about a problem

0:03:13.840,0:03:16.279
that they[br]have personally experienced,

0:03:16.279,0:03:18.324
have first hand knowledge of,

0:03:18.324,0:03:22.299
something that's specific[br]and simple, okay?

0:03:22.300,0:03:25.059
Your job as the interviewee[br]is to be asking them

0:03:25.060,0:03:29.349
as many questions as you can,[br]to gain empathy, right?

0:03:29.350,0:03:31.659
Not just to listen to what they are saying,

0:03:31.660,0:03:36.309
but to listen to how they're saying it, to dig into, you know,

0:03:36.310,0:03:38.859
questions about how did they feel when this was happening?

0:03:38.860,0:03:41.349
Why was this frustrating?

0:03:41.350,0:03:45.549
What wasn't working, what exactly, you know,

0:03:45.550,0:03:49.359
how is this impacting them, okay?

0:03:49.360,0:03:53.379
So you're-- you're really trying to see the problem

0:03:53.380,0:03:55.959
through their eyes and with the feelings

0:03:55.960,0:03:59.409
that they have had when they've experienced this, okay?

0:03:59.410,0:04:02.349
So you're going to be filling out as much as you can

0:04:02.350,0:04:07.469
in the-- in step 1 of the worksheet.

0:04:07.470,0:04:10.649
Then the next step is, how much deeper

0:04:10.650,0:04:14.399
can you dig into this, okay?

0:04:14.400,0:04:17.879
And also, how can you check your assumptions

0:04:17.880,0:04:19.379
when you're asking questions,

0:04:19.380,0:04:22.078
when you're trying to understand this problem?

0:04:22.079,0:04:27.179
Also, try to dig into the causes

0:04:27.180,0:04:30.449
or what exact-- and what exactly it is

0:04:30.450,0:04:32.339
that is frustrating about this.

0:04:32.340,0:04:35.009
Is it the context? Does it have something to do

0:04:35.010,0:04:37.859
with access, or accessibility to something?

0:04:37.860,0:04:39.990
Does it have to do with affordability?