WEBVTT 00:00:00.000 --> 00:00:03.000 ♪ [music] ♪ 00:00:09.170 --> 00:00:14.060 - Now that we understand a firm's cost curves and its entry and exit decisions 00:00:14.240 --> 00:00:19.025 we're able to show how supply curves are actually derived from these more 00:00:19.025 --> 00:00:22.652 fundamental considerations. Let's take a closer look. 00:00:27.900 --> 00:00:30.064 - The supply curve is built upon firm 00:00:30.064 --> 00:00:34.590 entry and exit decisions and the effect of these decisions on industry 00:00:34.770 --> 00:00:40.630 costs and the key question is this as industry output increases, what happens to 00:00:40.810 --> 00:00:45.840 costs? There are three possibilities. First, an increase in cost industry. That 00:00:46.020 --> 00:00:51.670 is industry costs increase with greater output. Second, constant cost industry 00:00:51.850 --> 00:00:56.650 industry costs are flat. They don't change with greater or lesser output and 00:00:56.830 --> 00:01:01.910 finally a decreasing cost industry, industry cost falls with greater output. 00:01:02.090 --> 00:01:06.430 As we'll see the first and second are quite common the third is quite uncommon 00:01:06.610 --> 00:01:10.330 but is nevertheless important and interesting in order to understand 00:01:10.510 --> 00:01:14.520 economic geography which we'll come to a bit later. Let's show how the industry 00:01:14.700 --> 00:01:20.410 supply curve is derived from the entry and exit and cost curves of individual firms. 00:01:20.590 --> 00:01:24.200 We can do this for an increase in cost industry very easily with just a two firm 00:01:24.380 --> 00:01:29.130 example. Suppose that firm one is a producer of oil where its oil is very 00:01:29.310 --> 00:01:34.070 close to the surface so it has a quite low average cost curve. It's pretty cheap for 00:01:34.250 --> 00:01:39.310 this firm to produce oil. On the other hand, firm two has a much higher average 00:01:39.490 --> 00:01:43.740 cost curve because for firm two it's located in a part of the world where it 00:01:43.920 --> 00:01:50.400 has to drill much deeper in order to get the oil. Now given these figures what's 00:01:50.580 --> 00:01:58.980 the industry supply curve of oil if the price of oil is below $17? Well, if the 00:01:59.160 --> 00:02:03.970 price of oil is below $17 neither of these firms can make a profit. 00:02:04.150 --> 00:02:08.110 That's below the minimum point of the average cost curve for both of these 00:02:08.289 --> 00:02:12.370 firms. So neither of these firms is going to want to be in the industry. So if the 00:02:12.550 --> 00:02:18.560 price of oil is below $17 the industry supply is just going to be zero, right 00:02:18.740 --> 00:02:27.700 here, zero. Now what happens at $17? Well, at $17 firm one just breaks even. So 00:02:27.880 --> 00:02:34.080 we'll say firm one will just enter the industry. So at $17 the industry output 00:02:34.260 --> 00:02:41.000 is the same as the output of firm one namely four units. Notice that at $17 00:02:41.180 --> 00:02:46.890 firm two doesn't enter the industry because the price is still too low. Firm 00:02:47.070 --> 00:02:52.310 two is not going to make a profit. We'll take a loss at that price. Indeed as the 00:02:52.490 --> 00:02:59.610 price of oil increases the output from firm two will increase as it moves along 00:02:59.790 --> 00:03:04.610 its marginal costs curve. That will continue to happen so industry output will 00:03:04.610 --> 00:03:11.583 increase along with the output of firm one until we reach a price of $29. At the 00:03:11.583 --> 00:03:18.190 price of $29 firm two just breaks even and it enters the industry. So at $29 00:03:18.190 --> 00:03:24.948 total industry output is 6 units from firm 1 and 5 units from firm 2 for 00:03:24.948 --> 00:03:33.650 a total of 11 units from the industry. As the price goes above $29 both firm 1 00:03:33.650 --> 00:03:39.808 and firm 2 expand along their marginal cost curves so the industry output is then 00:03:39.808 --> 00:03:48.335 the sum of the output from both firms. So what we see here is that the industry 00:03:48.335 --> 00:03:56.825 supply curve is upward sloping because the cost curves of these firms are different 00:03:56.825 --> 00:04:02.997 because in order to attract more firms into this industry the only way we can do 00:04:02.997 --> 00:04:09.420 that is by attracting higher cost firms. So the industry supply curve is upward 00:04:09.600 --> 00:04:16.510 sloping. Any industry where its difficult to exactly duplicate the productive inputs 00:04:16.690 --> 00:04:20.540 is going to be an increase in cost industry. I've already mentioned oil but 00:04:20.720 --> 00:04:25.310 copper, gold, silver all the mining industries are very similar. We can't just 00:04:25.490 --> 00:04:29.230 duplicate another gold mine. If we want another gold mine we're going to have to 00:04:29.410 --> 00:04:32.500 dig deeper, we're going to have to look elsewhere, it's going to be more expensive 00:04:32.680 --> 00:04:36.750 to produce it than it is now. Coffee is another example because there's really 00:04:36.930 --> 00:04:41.130 only a limited number of places in the world where we could produce great coffee. 00:04:41.310 --> 00:04:45.680 If we want coffee from other places than Brazil or Guatemala it's going to be 00:04:45.860 --> 00:04:49.960 lower quality. We're going to have to go down further on the mountain. It's going 00:04:50.140 --> 00:04:56.120 to require more inputs. Nuclear engineers, very hard to expand the supply of nuclear 00:04:56.300 --> 00:05:00.380 engineers. There's a limited number of people who can be a nuclear engineer. If 00:05:00.560 --> 00:05:04.684 we want more nuclear engineers, we're really going to have to pull them from 00:05:04.684 --> 00:05:09.760 other industries where they have very high opportunity cost. So it's hard to expand 00:05:09.940 --> 00:05:15.660 the supply of nuclear engineers without pushing up the wages of nuclear engineers. 00:05:15.840 --> 00:05:21.770 That's an increasing cost industry. Moreover, any industry that buys a large 00:05:21.950 --> 00:05:27.630 fraction of the output of an increasing cost industry will also be an increasing 00:05:27.810 --> 00:05:33.060 cost industry. So pretty obviously gasoline is an increasing cost industry 00:05:33.240 --> 00:05:38.550 because if we want more gasoline that requires more oil and oil is an increasing 00:05:38.730 --> 00:05:43.810 cost industry. Electricity will primarily be an increasing cost industry to the 00:05:43.990 --> 00:05:48.260 extent that we generate our electricity from coal. So if we want a lot more 00:05:48.440 --> 00:05:52.180 electricity we're going to require more coal and that's going to push the price of 00:05:52.360 --> 00:05:57.055 coal up which is going to push the cost of producing electricity up. 00:05:57.055 --> 00:06:03.500 - So what we just showed is that for an increasing cost industry you can derive a 00:06:03.680 --> 00:06:06.330 upward sloped supply curve. We're now going to do a constant cost 00:06:06.510 --> 00:06:10.290 industry for which we'll show you actually get a flat supply curve and then a 00:06:10.470 --> 00:06:14.699 decreasing cost industry, which as you might expect will give you now a 00:06:14.699 --> 00:06:18.630 downward-sloped supply curve. We'll do these in separate lectures. Thanks. 00:06:19.100 --> 00:06:24.730 - If you want to test yourself, click, "Practice Questions," or if you're 00:06:24.910 --> 00:06:27.431 ready to move on, just click, "Next Video." 00:06:27.431 --> 00:06:30.400 ♪ [music] ♪