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So we're here in Google Plus Hangout on the air.

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I'm Eric Mack, managing editor of Crowdsourcing.org,

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and also, in the hangout, we've got Nicholas Neville,

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who is co-founder and executive director of Amara

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and before we talk about what we're doing here today, maybe to get us started,

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Nicholas, explain a little bit about what Amara is and what you guys do.

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NICHOLAS: Sure. Nice to be here.

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Uh... So, Amara.org is a subtitling, captioning - subtitling and captioning platform,

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and what really makes it unique, I think, is that we're really knocking down

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a bunch of the barriers that make captions and subtitles

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so difficult to create and so rare for online video.

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And, so, we have what I think is the easiest to use and I hope most enjoyable

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subtitling interface anywhere.

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We're also compatible with lots of sites.

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You can bring your YouTube video, Vimeo video, HTML file,

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DailyMotion video, tour a site,

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add captions and subtitles.

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But, most importantly, we're making it possible for a lot of people

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to collaboratively work on creating captions and subtitles,

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and we think that the only way that you can get captioning and subtitling done on thousands and millions of web videos

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is if you ask the viewers to participate, and I think it is really a Wikipedia-type problem -

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something that's so huge in scale and requires so much distributed expertise

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that we need to bring people from around the world

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in to help make video accessible.

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And we got started because we were looking at online video, looking at web video,

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and realising how important captions and subtitles were for people that have access,

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and yet, how rare they were. And, so, right now, we work with a bunch of education companies

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and I can talk more about that - but they're creating videos of educational courses

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and sending those around the world for peple to watch.

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But, if you don't speak English, you need a way to have...

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You need a way to watch, you need a way to understand that.

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Amara makes that possible by inviting viewers, by inviting students,

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to help translate the videos into dozens and over a hundred languages.