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The 3 Rules of Good Logo Design

Title:
The 3 Rules of Good Logo Design
Description:

How do you design a good logo? What makes a logo great? How do you create a good logo? What are the rules and design principles behind logo design?

In this video, Sagi Haviv tells us his 3 tips for what makes a good logo:

1. Appropriate – logos should be appropriate in it's feeling.
2. Distinctive & Memorable – It has to be unusual enough to persist in our mind. It should pass the "doodle test."
3. Simple – It needs to be able to be produced in every pixel size.

When you strike the balance of these 3 things, you have a good logo.

Check out our full interview with Sagi here:
https://youtu.be/Fz-XGd8EX3U

Chermayeff & Geismar & Haviv is the brand design firm behind many of the world’s most recognizable trademarks. Since 1957, the firm has pioneered the modern movement of idea-driven graphic design across every discipline, specializing in brand identities, exhibitions, print and motion graphics, and art in architecture.

https://www.cghnyc.com

#logo #sagihaviv #createlogo
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Host– Chris Do
Cinematography– Aaron Szekely, Mark Contreras, Ricky Lucas
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Typefaces: Futura, DIN, Helvetica Neue, Calibre
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Video Language:
English
Duration:
02:05
Miami Online edited English subtitles for The 3 Rules of Good Logo Design Jun 6, 2025, 4:27 PM
Miami Online added a video: The 3 Rules of Good Logo Design Jun 6, 2025, 4:27 PM
http://www.youtube.com/watch?v=VnBUOjxmn1g
Format: Youtube
Primary
Original
Added Jun 6, 2025  by Miami Online
Format: Youtube
Primary
Original
This video is part of Amara Public.

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