-
Chinese EV companies have been
locked in a death race for years.
-
Now, they’re heading for a massacre.
-
And not even the kind of massacre CCP likes.
-
Welcome to China Uncensored. I’m Matt Gnaizda,
-
filling in today for Chris Chappell,
-
whose Mario cart lost control on Rainbow Road,
-
and we’re waiting for him to rematerialize.
-
Before I tell you how crazy
China’s car industry has become,
-
let me tell you how crazy YouTube has become.
-
Since at least November,
-
this channel has been facing major suppression.
-
Our own survey showed that YouTube has secretly
unsubscribed more than one in four of you.
-
YouTube has quietly deleted many of your comments,
-
and refused to notify you
when we publish new episodes.
-
But there’s a way you can stand up and fight.
-
Sign up to get our free weekly
newsletter in your inbox.
-
It has links to all the episodes
we published that week—
-
plus lots, lots more that you can’t get here on YouTube.
-
The more people that sign up, the
more we can keep up the fight—
-
no matter what YouTube throws at us.
-
So click below.
-
What are you waiting for?
-
So, are you looking to buy an electric car?
-
But you’re not too keen on Tesla because,
-
you know...?
-
Then maybe you should do like the UK’s
King Charles and buy an EV from China.
-
Because when you don’t want to financially
-
support someone whose morals and
politics you don’t agree with,
-
then the natural solution is to go with China.
-
According to my favorite Chinese
state-run newspaper, The Global Times,
-
“Many saw [King Charles’ choice] as an indirect
endorsement of China's development model.”
-
Which surely shows you how great the
Chinese EV industry is doing these days.
-
If you ask the Chinese press,
-
everyone abroad
wants a piece of the Chinese EV industry –
-
from Indonesians
-
to Africans.
-
At the same time, the industry is
clearly thriving at home and globally.
-
That’s what Chinese state-run
media would have you believe.
-
But recently, there’s been an avalanche
of signs that China’s EV industry
-
is driving towards a catastrophe.
-
And it looks a bit like this.
-
Metaphorically.
-
One of these signs came from
China’s leading EV company, BYD.
-
Back in May, BYD announced a fresh round of price
cuts on its models
-
by as much as 34 percent.
-
BYD’s cheapest battery-powered hatchback
-
went
from $10,000 dollars to less than $7,800.
-
That’s an insane price drop from
an already very low starting point.
-
I’ve seen bidets more expensive than that.
-
BYD’s announcement sent
Chinese car stocks plummeting,
-
with the shares of some companies
falling nearly 10 percent.
-
Around the same time, Wei Jianjun,
-
the
CEO of Chinese automaker Great Wall Motor,
-
warned in a hard-hitting interview that
China’s auto sector is in an unhealthy state.
-
He even compared the Chinese auto industry
to China’s crisis-hit property sector,
-
saying that “now, Evergrande in the
automobile industry already exists,
-
but it has not collapsed”.
-
Does this mean besides ghost cities
we’re also gonna get ghost cars?
-
Evergrande was once China’s
biggest property developer,
-
but it collapsed under the weight
of its own massive debt in 2021.
-
It threatened to drag the entire
Chinese property market down with it.
-
Suggesting that the auto industry
has a similar thing coming—
-
that’s not exactly a chipper outlook.
-
Ironic that the electric vehicle
industry is running on fumes.
-
But Wei’s biggest bombshell
turned out to be what he termed
-
“secondhand cars with zero mileage”.
-
He was referring to a strange surge of undriven
vehicles on China’s second-hand market.
-
That sounds like a contradiction,
-
because how can a car be second-hand
if it hasn’t been driven by anyone?
-
Did someone carry it into a
garage and then not touch it,
-
like a vintage toy left in its package?
-
Kind of, yeah.
-
It’s part of a scheme where automakers
-
and car
dealers take their oversupply of unsold cars,
-
offload them further down the food chain,
-
and then register the cars as sold.
-
Yep, sales numbers are up again!
-
If that sounds sketchy to you, relax…
-
because you’re right.
-
The scheme can give the impression
that tons of cars are being sold
-
when the only thing that’s happening
-
is that unsold cars are being handed over to
players in the second-hand market.
-
It's another indication that the Chinese
EV sector is very much out of balance.
-
Now, ordinarily, we should take
the claims of a Chinese auto tycoon
-
like Wei regarding the industry and
its players with a grain of salt,
-
plus a mountain of salt on the side.
-
Leading figures in the sector
often lash out at each other.
-
BYD was quick to dismiss Wei’s remarks
on the industry’s health as “alarmist”.
-
But this time around, Wei was pointing
to things that were so unnerving
-
and caused such a stir that China’s commerce
ministry called a meeting a few days later.
-
Which wasn’t a good sign.
-
The CCP never calls meetings to say,
-
“Great job! Keep making us proud!”
-
Trade groups and automakers,
including BYD, were asked to attend.
-
They reportedly discussed the
“zero-mileage” used car sales,
-
and several other issues that
are hurting the industry.
-
As the meeting got closer,
-
the situation got worse.
-
The same day the meeting was called,
-
shares in Chinese automakers fell again.
-
That same week, a big BYD car dealer
in eastern China went out of business,
-
shutting down at least 20 stores and
leaving more than 1,000 customers in limbo.
-
And, soon after that, Chinese car dealers came out
-
urging automakers to stop
dumping inventory on them.
-
Which would be like McDonald’s telling farmers,
-
“Stop giving us so many
beef patties and potatoes.”
-
That’d be a clear sign that
-
McDonald’s business is unhealthy…er.
-
So, things are not looking as dandy for Chinese EV
business as King Charles’ purchase might suggest.
-
But how did it get to a point where it looks like
Chinese car companies are manipulating sales,
-
and an industry leader is warning
of an Evergrande-type collapse?
-
Well, as with so many other issues in China,
-
we need to start with the great, glorious,
-
and correct Chinese Communist Party.
-
Not long after Chinese leader Xi
Jinping came to power in 2012,
-
the CCP started openly talking about making China
-
a technology and manufacturing leader
in a long list of modern industries.
-
Near the top of that list was the field of
new energy vehicles such as hybrids and EVs.
-
To develop this new field, both the
central government and local governments
-
began releasing a flood of
subsidies and incentives
-
to encourage everyone far and wide to jump in.
-
And everyone did.
-
Even Chinese companies with little
or no experience in car-making
-
rushed in to get a slice of the subsidized pie.
-
These included smartphone maker Xiaomi,
-
search engine giant Baidu,
-
and even property developer Evergrande.
-
It’s been estimated that by 2023,
-
the government had spent at least $230
billion dollars to build the EV industry.
-
That’s a spectacular amount of money,
-
and
surely just as wise of an investment as
-
a quality bidet or a vintage
toy still in its packaging.
-
In some ways, the effort did pay off.
-
China is now home to the world’s
largest battery maker, CATL,
-
and the world’s now largest EV-maker, BYD.
-
But, at the same time, there are a total of
168 other automakers operating in China today,
-
and most of them have a market
share of less than 0.1%.
-
No other country comes close to having so many
automakers,
-
and there’s a reason for this.
-
It’s because it’s unsustainable –
-
even for a market of China’s size.
-
This kind of thing only happens
in very distorted markets.
-
Like when people start car companies
to get government subsidies,
-
rather than to actually serve customers.
-
So to solve the overproduction problem created
by massive Chinese government subsidies,
-
the Chinese government had another brilliant idea:
-
Ship tons of EVs overseas,
-
and sell them
in foreign markets at low low prices!
-
You don’t see them in the US,
-
because of the
massive tariffs Biden put in place to stop them.
-
But Chinese EVs are all over Europe.
-
And the UK, which I’m not sure
if that’s still in Europe.
-
In 2023, China became the
world’s largest exporter of cars.
-
But fast forward to 2025, and China’s
EV exports have been stalling.
-
And there’s a reason for that: global backlash.
-
The managing director at auto
consultancy JSC Automotive said,
-
“The US market is completely
closed and Japan and Korea may
-
close very soon if they see an
invasion of Chinese carmakers”.
-
He added that “Russia, which was
the biggest export market last year,
-
is now becoming very difficult.
-
I also don’t
see Southeast Asia as an opportunity anymore”.
-
Wow, I’m shocked that pushing out a crappy
product that no one likes is lowering demand.
-
If only there were a basic economics class
that could have warned them about this.
-
So, with Chinese carmakers
facing more difficulties abroad,
-
many will have to find a place in the Chinese
domestic market if they want to survive.
-
But there isn’t room for all of them.
-
The Chinese government has already said that
China
-
has too many electric vehicle companies.
-
There are more Chinese EV companies
than there are NCIS spinoffs.
-
This leaves China’s 169 automakers
with an existential question:
-
Who will go belly up?
-
And who will claw their way to the top?
-
This has sent the Chinese EV industry
into a death spiral so brutal,
-
it's been described as a war.
-
It’s in this war that companies
like BYD v iciously slash prices
-
to try to squeeze out the competition,
-
and it’s in this war that many
appear to be distorting car sales
-
in the hopes that encouraging numbers will inspire
-
confidence among investors and
cause despair among competitors.
-
Meaning this war has found a way to somehow
make China and car salesmen less trustworthy.
-
That’s actually downright impressive.
-
China’s own state planner cautioned
that things were getting too heated.
-
Companies are selling their
cars below production costs,
-
and adding extra features and upgrades for free.
-
In this environment,
-
it’s not surprising that EV makers
don’t have anything resembling profits.
-
That’d be like going to a job interview
-
and
when it comes time to negotiate salary you say,
-
“I’ll pay you to work here!”
-
then wondering why you’re hungry all the time.
-
Xpeng reported losses in the first quarter
of this year amounting to $90 million,
-
and Nio reported losses of
nearly one billion dollars.
-
China’s golden child, BYD, reportedly
carries a debt burden of about $45 billion.
-
But according to industry insiders,
-
what we are seeing now is just
an appetizer of what’s to come.
-
A BYD executive said in early January
-
that
the new year will be a final knockout round.
-
And the managing director of a car
advisory firm told Reuters that
-
the development in recent weeks points
to a bloodbath coming later this year.
-
On the bright side, it’s nice to hear a story
happening in China use the term “bloodbath”,
-
and it doesn’t involve killing dissidents.
-
You see, the EV price war is getting
so intense that experts are estimating
-
that any EV maker that sells under 2
million vehicles a year will not survive.
-
That’s about the same as the total number
of cars Mercedes-Benz sold last year.
-
So, it’s not just tiny EV startups that are going
to be left in the dust in the EV death race;
-
even large EV manufacturers are
likely to get knocked off the track.
-
This means that thousands of subsidized
jobs
-
and massive amounts of public funding
-
risk being lost in the near future as
automakers start going under one by one.
-
But fortunately, the Chinese
economy is doing great,
-
and there are plenty of well-paying
jobs available for everyone, right?
-
Right?
-
It could take a particularly heavy toll on
the Chinese provinces where local governments
-
are already in deep debt,
-
and they’ve bet big on
their region emerging with a robust EV industry.
-
Which is like telling your kids,
“You’re gonna get to go to college…
-
if I win big on this slot
machine! Fingers crossed!”
-
For some of China’s most indebted regions,
-
the coming EV slaughter might be what pushes
them over the financial and economic edge.
-
At the same time, it’s not just tons of
investments and jobs that are at stake –
-
people’s lives are on the line, too.
-
In his viral interview, Wei,
the CEO of Great Wall Motor,
-
spoke about how the price war
-
has resulted
in some EV models having their prices
-
slashed from 220,000 yuan to 120,000 yuan,
-
adding: “What kind of industrial
products can be reduced by 100,000 yuan
-
and still have quality assurance?”
-
So something that’s made in China is
now even more dangerous and unreliable?
-
Again, downright impressive.
-
And Wei is not the only one
that has brought this up.
-
There has been growing concern
that the EV fight is pushing
-
companies to cut corners
to be as cheap as possible.
-
One American high school student I know
-
told me
he had recently visited China as part of a group.
-
They gave the students a
tour of a Chinese EV plant,
-
and he was surprised that these
cars did not have airbags.
-
The EV safety issue grabbed
nationwide attention a few months ago,
-
when a driver in a new car produced
by Xiaomi—the smartphone maker—
-
lost control of the car after
having used its autopilot software.
-
The vehicle hit a cement pole and caught
fire, killing three university students.
-
So, at this point it’s a matter of how
much China’s EV war is going to cost
-
in terms of money, jobs,
and lives before it’s over.
-
But on the bright side, King Charles bought one,
-
and who’s more in touch than a 76
year old that lives in a palace?
-
If by the time the Chinese EV sector stabilizes,
-
the industry’s reputation has become
shattered by stories of vicious infighting,
-
the dumping of discount cars,
and major safety problems,
-
then the war could end without any real winners.
-
Like most wars.
-
Few people will want to buy a car
from the companies that are left.
-
Perhaps even the royals will
opt for a different vehicle,
-
even if it’s just a few horsepower.
-
And if you don’t believe me,
-
just ask this auto tycoon what a bad
reputation can do to your EV company—
-
and that’s when the quality is great.
-
And before you go, remember to sign
up for our free weekly newsletter.
-
It’s lots of fun.
-
Just wait till you read it.
-
The link is below.
-
Once again, I’m Matt Gnaizda.
-
Thank you for watching China Uncensored.