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Hello students,
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and welcome to Module 4
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of our
Intro to Entrepreneurship class.
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This week,
we're doing a design thinking activity,
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so I'm going to spend
a little bit of time
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explaining
exactly what you're doing.
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You will be engaging
in this activity
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and then completing
this week's discussion.
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Just a friendly reminder
to stay on track
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using your course schedule,
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with all of the different assignments,
discussions and quizzes.
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If you ever have any questions,
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don't hesitate to email me
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or use my appointment calendar
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that's under my picture
on the course home page
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to set up a time to meet.
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I've been meeting
with several of you,
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and it's really great
to get to engage.
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So, this week,
you are, as always,
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reviewing your lesson
and practice in Module 4.
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We're going to go
over the design thinking activity
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here in just a minute.
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You've already read the chapter
for the week.
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There are a few more questions
for you
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in this week's quiz related
to Chapter 4.
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The other thing that you need to be
finishing up this week
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is you need to find a person
to interview
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for the midterm project,
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which is
the Entrepreneur Interview Assignment.
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Next week, you are turning
in a 5-point assignment
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that simply tells me
who you're interviewing,
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what company they founded,
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or what company
they have a leadership position in,
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and, you know, what they do,
just very briefly.
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And then you need to put together
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at least 12 interview questions.
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If you look at the Entrepreneur
Interview report instructions,
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you'll see there's lots
of potential questions
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in there you can pull from,
you can tweak them,
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you can add your own.
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That's what is due next week.
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If you need help finding somebody
to interview,
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I need you to email me today,
ASAP.
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It will take me a few days
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to, um, to get people arranged
if you need some help.
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Great.
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And then in three weeks,
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you will be turning in the report,
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which is a paper
where you are writing a summary
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of your interview
with an entrepreneur
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or a person in leadership
in a company.
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You're asked--
this is 1,000-word paper,
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and you need to make sure
that you include a research citation
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for the interview.
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So, this week,
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we're focusing
on a real-life practice that occurs
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in companies and social ventures
all over the world.
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It's called "Design Thinking,"
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and this is a process
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that helps a team of people,
a group of people,
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um, who maybe employ--
who are colleagues,
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who are working together
on the team,
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to identify a problem
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or an unmet need that exists,
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and to start
to create market-based solutions
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to those problems.
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You are completing
a Design Thinking activity on your own
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using the provided
Design Thinking worksheet.
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I'm going to pop over here
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and show
that to you very quickly,
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um... um, just a sec.
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So this Design Thinking,
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um...
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worksheet...
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was, um, I've developed it for you
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based on the work
from the Stanford Design School.
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This will provide you
a step-by-step process,
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which I'm also going to narrate you
through here
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for the next 5
to 10 minutes, okay?
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So, you need to find somebody
in your life to interview.
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That's how this whole thing starts,
okay?
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It can be anybody,
it can be a friend,
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a family member, a colleague,
a spouse,
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whatever, and you're just looking
to identify a simple
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but straightforward problem
that they personally experience.
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It can be anything.
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In this week's lesson
and practice,
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you're going to watch
a couple videos,
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one from Jane Chen,
who was a student at Stanford,
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went overseas
and uncovered a problem
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that she and her team
then have been working to solve,
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and there's-- actually,
she turned it into a business, okay?