< Return to Video

Great Books Explained: Shakespeare's First Folio

  • 0:00 - 0:03
    This video is sponsored by Incogni
  • 0:07 - 0:10
    "Life's but a walking shadow,
  • 0:10 - 0:11
    "a poor player.
  • 0:11 - 0:15
    "That struts and frets his hour
    upon the stage."
  • 0:16 - 0:18
    "And then is heard no more."
  • 0:19 - 0:24
    "It is a tale, told by an idiot,
    full of sound and fury."
  • 0:25 - 0:27
    "Signifying nothing."
  • 0:30 - 0:34
    Despite being arguably
    the most famous writer of all time,
  • 0:34 - 0:37
    William Shakespeare is still a widely
    misunderstood figure.
  • 0:38 - 0:40
    Today, Shakespeare is often viewed
  • 0:40 - 0:43
    as the property of the cultural elite
  • 0:43 - 0:47
    and his work is often approached
    out of obligation rather than desire.
  • 0:47 - 0:50
    And yet Shakespeare's plays
  • 0:50 - 0:55
    were written first and foremost
    to entertain audiences of all kinds,
  • 0:55 - 0:59
    they are full of humour,
    slapstick, and clever word play
  • 0:59 - 1:02
    - and have a deep simpathy
    for ordinary people
  • 1:02 - 1:06
    and the heartache, beauty,
    joy, and pain of human life.
  • 1:08 - 1:10
    They are also hugely popular
    all over the world
  • 1:10 - 1:13
    and have been translated
    into more than 100 languages.
  • 1:14 - 1:18
    Shakespeare has had more impact
    on the English language and culture
  • 1:18 - 1:20
    than any other writer.
  • 1:20 - 1:23
    And it all started with one book,
  • 1:23 - 1:25
    assembled by two
    of his friends and colleagues,
  • 1:25 - 1:28
    and published in 1623,
  • 1:28 - 1:30
    seven years after Shakespeare's death.
  • 1:30 - 1:34
    Without this book, we may have lost
    so much of his work
  • 1:34 - 1:38
    - as 18 out of the 36 plays
    included in the first folio
  • 1:38 - 1:40
    had never been published before,
  • 1:40 - 1:44
    including Julia Caesar,
    The Tempest, and Macbeth.
  • 1:45 - 1:47
    If it were not for this book,
  • 1:47 - 1:51
    Shakespeare might be considered
    just another Elizabethan writer.
  • 1:52 - 1:55
    Many of his plays
    are about Kings or nobility,
  • 1:55 - 1:58
    but Shakespeare always wrote
    about the human being beneath the crown.
  • 1:59 - 2:03
    Likewise, he would not want to be seen
    as a one-of-a-kind "genius",
  • 2:03 - 2:07
    but instead he would want us
    to try and understand him as a man,
  • 2:07 - 2:11
    a person with feelings, flaws
    and contradictions.
  • 2:11 - 2:15
    Just as his character,
    Richard II wishes, when he says:
  • 2:17 - 2:22
    "throw away respect, tradition,
    form and ceremonious duty."
  • 2:24 - 2:26
    "For you have but mistook me
    all this while."
  • 2:28 - 2:30
    "I live with bread like you,
  • 2:32 - 2:34
    "feel want,
  • 2:35 - 2:38
    "taste grief, need friends,
  • 2:41 - 2:42
    "subjected.
  • 2:43 - 2:45
    "How can you say to me I am a King."
  • 3:04 - 3:06
    "All the world's a stage,
  • 3:07 - 3:10
    "And all the men and women merely players;
  • 3:10 - 3:13
    "They have their exits
    and their entrances;
  • 3:13 - 3:16
    "and one man in his time
    plays many parts."
  • 3:16 - 3:21
    William Shakespeare was born
    in 1564 in Stratford-upon-Avon,
  • 3:21 - 3:24
    then a small unexceptional town.
  • 3:24 - 3:26
    William went to a grammar school
  • 3:26 - 3:29
    where he learned Classics
    like Ovid and Plutarch,
  • 3:29 - 3:32
    whose work he would later
    draw upon in his plays.
  • 3:32 - 3:34
    Unlike other dramatists of his time,
  • 3:34 - 3:37
    Shakespeare did not attend University.
  • 3:37 - 3:41
    In 1582 William married
    a farmer's daughter called Anne Hathaway.
  • 3:41 - 3:45
    He was only 18 on his wedding day
    while Anne was 26
  • 3:45 - 3:48
    - she was also pregnant
    with their first child.
  • 3:49 - 3:52
    The couple had three children together,
  • 3:52 - 3:55
    a daughter called Susanna,
    and then twins Judith and Hamnet.
  • 3:55 - 3:58
    His family would remain in Stratford
  • 3:58 - 4:00
    while he moved to London
    to pursue his dreams.
  • 4:00 - 4:05
    And by 1592 Shakespeare was
    a well-known actor on the London stage.
  • 4:08 - 4:11
    Shakespeare co-founded his Theatre Company
  • 4:11 - 4:13
    "The Lord Chamberlain's men"
  • 4:13 - 4:16
    which would later be called
    "The King's Men", in 1594,
  • 4:16 - 4:19
    and began writing plays
    for them to perform.
  • 4:19 - 4:22
    At first he wrote
    history plays and comedies.
  • 4:22 - 4:25
    The London audience
    flocked to the history plays
  • 4:25 - 4:28
    of which there are ten
    that cover English history
  • 4:28 - 4:31
    from the 12th to the 16th century.
  • 4:31 - 4:33
    In the same way Shakespeare's comedies
  • 4:33 - 4:36
    have some dark themes
    and tragic situations,
  • 4:36 - 4:38
    and the tragedies have some comic moments,
  • 4:39 - 4:40
    the Shakespeare history plays
  • 4:40 - 4:43
    are not just about history
    with a capital H.
  • 4:43 - 4:46
    "Is this a dagger which I see before me?"
  • 4:46 - 4:49
    They are first and foremost human dramas.
  • 4:50 - 4:51
    In fact they are the source
  • 4:51 - 4:54
    of some of Shakespeare's
    most memorable characters,
  • 4:54 - 4:59
    including the flamboyant, camp,
    verbose, and vain Richard II.
  • 4:59 - 5:02
    "With mine own tears I wash away my balm."
  • 5:02 - 5:04
    "With mine own hands,
    I give away my crown.
  • 5:04 - 5:07
    "With mine own tongue
    deny my sacred state."
  • 5:07 - 5:10
    The fiery and impetuous
    young Knight Hotspur
  • 5:11 - 5:13
    "Yea, on his part I'll empty
    all these veins,
  • 5:13 - 5:16
    "and shed my dear blood
    drop by drop on the dust."
  • 5:16 - 5:18
    "But I will lift the downtrodden Mortimer
  • 5:18 - 5:20
    "as high in the air
    as this unthankful king."
  • 5:20 - 5:23
    or the conniving
    machiavellian Richard III,
  • 5:23 - 5:24
    a power hungry character
  • 5:24 - 5:27
    whose hunchbacked form symbolised
    his crooked morality:
  • 5:32 - 5:34
    "Now is the winter of our discontent
  • 5:35 - 5:40
    "made glorious summer
    by this son of York."
  • 5:42 - 5:46
    The histories are as much about people,
    their lives, relationships, and feelings,
  • 5:46 - 5:49
    than they are about the story of a nation.
  • 5:50 - 5:52
    Shakespeare was primarily a storyteller
  • 5:52 - 5:54
    and like popular entertainment today,
  • 5:54 - 5:57
    the plays sometimes
    deviate from historical facts
  • 5:57 - 6:00
    for the purpose of dramatic effect.
  • 6:00 - 6:03
    Richard III was not the villain
    Shakespeare made him out to be,
  • 6:03 - 6:05
    but it suited Tudor propaganda
  • 6:05 - 6:08
    - as did Shakespeare's version
    of "The War of the Roses",
  • 6:08 - 6:11
    and in Richard II he has the King
  • 6:11 - 6:14
    the same age
    as his wife Isabella of Valois,
  • 6:14 - 6:20
    whereas the real Richard II was 29
    when he married the 7-year-old Isabella.
  • 6:20 - 6:22
    After the early histories and comedies,
  • 6:22 - 6:25
    Shakespeare started
    to move towards tragedies.
  • 6:25 - 6:30
    The period follows the death
    of Shakespeare's 11-year-old son Hamnet,
  • 6:30 - 6:33
    (the twin of Judith) who died in 1596,
  • 6:33 - 6:36
    which must have been
    on Shakespeare's mind
  • 6:36 - 6:38
    when writing the late comedy
    "Twelfth Night",
  • 6:38 - 6:41
    a play about Viola and Sebastian,
  • 6:41 - 6:43
    twins who were separated
    during a wild storm
  • 6:43 - 6:46
    but are eventually reunited.
  • 6:46 - 6:49
    We can only imagine
    how Shakespeare desperately wished
  • 6:49 - 6:52
    his own twins could also be reunited.
  • 6:52 - 6:55
    Then five years later in 1601,
  • 6:55 - 6:58
    his beloved father John Shakespeare
    also passed away,
  • 6:58 - 7:02
    and around this time we get
    one of his greatest tragedies, Hamlet,
  • 7:02 - 7:05
    about a son grieving for his father.
  • 7:05 - 7:08
    "I am thy father's spirit,
  • 7:08 - 7:11
    "doomed for a certain term
    to walk the night."
  • 7:12 - 7:14
    It begins with Hamlet's declaration
  • 7:14 - 7:18
    that he is experiencing a grief
    that he cannot express.
  • 7:18 - 7:20
    The entire play sees Hamlet
    trying to verbalise
  • 7:20 - 7:23
    what is going on inside his head,
  • 7:23 - 7:25
    or,as he says,
  • 7:25 - 7:27
    "he must unpack his heart with words".
  • 7:27 - 7:30
    As a character, Hamlet is seen
    as a a turning point
  • 7:30 - 7:35
    towards a new level of psychological
    and emotional realism in theatre,
  • 7:35 - 7:39
    and its themes such as
    indecision and inaction,
  • 7:39 - 7:41
    the corrupting influence of power,
  • 7:41 - 7:44
    and the complexities of the human psyche,
  • 7:44 - 7:46
    continue to resonate
    with modern audiences.
  • 7:47 - 7:50
    This work was a revelation,
    and after Hamlet,
  • 7:50 - 7:53
    Shakespeare entered
    a great middle period of his career,
  • 7:53 - 7:58
    in which he wrote some of his
    most monumental and powerful tragic plays,
  • 7:58 - 8:01
    including King Lear and Othello.
  • 8:01 - 8:02
    Othello has been described
  • 8:02 - 8:06
    as "the most painfully exciting
    and most terrible of these tragedies".
  • 8:07 - 8:09
    It has an explosive and melodramatic plot,
  • 8:10 - 8:13
    as well as a particularly
    grandiose and musical poetry.
  • 8:14 - 8:18
    The story tells of a racial outsider
    turned military hero,
  • 8:18 - 8:20
    who is tricked by the evil Iago,
  • 8:20 - 8:22
    and ends up being eaten alive
  • 8:22 - 8:26
    by what is referred to as
    "the green-eyed monster of jealousy",
  • 8:26 - 8:29
    and killing his wife Desdemona.
  • 8:29 - 8:31
    The tragic Othello kills himself,
  • 8:31 - 8:34
    in order to take responsibility
    for killing Desdemona,
  • 8:34 - 8:37
    and in his dying soliloquy recognizes
  • 8:37 - 8:41
    that it is his pursuit of love
    that has led to his undoing.
  • 8:43 - 8:45
    "Then must you speak of one
  • 8:45 - 8:49
    "that loved not wisely but too well,
  • 8:50 - 8:54
    "Of one not easily jealous
    but, being wrought,
  • 8:55 - 8:58
    "perplexed i the extreme..."
  • 9:01 - 9:04
    At the start of the Elizabethan period,
    theatres were not popular,
  • 9:04 - 9:07
    and actors were seen
    as little more than beggars
  • 9:07 - 9:10
    and writers earned even less than actors.
  • 9:11 - 9:13
    But by the end of it,
    theatre was thriving,
  • 9:13 - 9:15
    as was Shakespeare.
  • 9:15 - 9:18
    It became mass market entertainment:
  • 9:18 - 9:20
    a fast-moving money-making business,
  • 9:20 - 9:23
    and Shakespeare was
    one of its biggest successes,
  • 9:23 - 9:27
    earning more money from his work
    than virtually all of his contemporaries.
  • 9:28 - 9:30
    Theatre was popular with all classes.
  • 9:30 - 9:33
    The "Lord's rooms" were the best seats,
  • 9:33 - 9:35
    and despite seeing the back
    of the actor's heads,
  • 9:35 - 9:38
    they were able to hear
    every word of the play
  • 9:38 - 9:40
    above the noise of the audience.
  • 9:41 - 9:44
    The galleries had wooden seats
    but were covered in case it rained.
  • 9:44 - 9:47
    The poor known as the "Groundlings",
  • 9:47 - 9:50
    paid a penny to stand very close
    to the action on stage.
  • 9:50 - 9:55
    During the height of summer,
    the Groundlings were also referred to
  • 9:55 - 9:58
    as "the stinkards" for obvious reasons.
  • 9:58 - 10:01
    They ate, drank, cheered and booed
    during the performances,
  • 10:01 - 10:04
    and demanded the play
    had to entertain them
  • 10:04 - 10:06
    - and Shakespeare did entertain them,
  • 10:06 - 10:08
    using themes that had broad appeal
  • 10:08 - 10:13
    - love, death, ambition, power, and fate.
  • 10:13 - 10:16
    Mixing clever word play
    and intellectual jokes
  • 10:16 - 10:20
    with crude innuendos,
    low humour and slapstick.
  • 10:22 - 10:23
    "This is old Ninny's tomb?"
  • 10:31 - 10:33
    Contrary to what many people think,
  • 10:33 - 10:36
    Shakespeare had a very commercial side.
  • 10:36 - 10:38
    He was a theatreowning businessman,
  • 10:38 - 10:41
    and he wrote to entertain audiences
    and to earn money.
  • 10:42 - 10:45
    As he suggested in the epilogue
    of his late play The Tempest,
  • 10:45 - 10:48
    he wanted to give audiences a good time
  • 10:48 - 10:50
    he wanted to please people.
  • 10:50 - 10:54
    "Gentle breath of yours
    my sails must fill
  • 10:54 - 10:58
    "or else my project fails,
    which was to please."
  • 11:03 - 11:05
    In this fast-paced marketplace,
  • 11:05 - 11:08
    the trend was not for writing
    new plays from scratch,
  • 11:08 - 11:11
    instead the norm was for playwrights
    to adapt stories
  • 11:11 - 11:13
    that were already well known.
  • 11:13 - 11:16
    Before Shakespeare wrote his plays,
  • 11:16 - 11:19
    there already existed a play
    identical to Hamlet,
  • 11:19 - 11:22
    and one that was
    actually called "King Leir",
  • 11:22 - 11:25
    both of which were written
    by Thomas Kidd.
  • 11:25 - 11:30
    The "Winters Tale" takes its plot
    from a popular book at the time Pandosto,
  • 11:30 - 11:33
    while Romeo and Juliet
    was already well known in England
  • 11:33 - 11:35
    from Arthur Brook's poem,
  • 11:35 - 11:37
    which tells the exact same story.
  • 11:37 - 11:41
    But it is what Shakespeare
    does with his sources
  • 11:41 - 11:43
    that makes him Shakespeare.
  • 11:43 - 11:46
    For example, in the earlier version
    of the Romeo and Juliet story,
  • 11:46 - 11:49
    whenJuliet kisses Romeo after he has died,
  • 11:49 - 11:52
    his mouth is described
    as being "cold as stone",
  • 11:52 - 11:54
    whereas in Shakespeare's play,
  • 11:54 - 11:57
    Juliet kisses the mouth of Romeo and says:
  • 11:57 - 11:59
    "Thy lips are warm."
  • 12:01 - 12:04
    This ingenious, but tiny change,
  • 12:04 - 12:08
    emphasises that Romeo has just died
    seconds before Juliet wakes up,
  • 12:09 - 12:11
    making the kiss both more tragic,
  • 12:11 - 12:14
    as well as more intimate and sensual,
  • 12:14 - 12:18
    as Juliet feels with her lips
    Romeo's dwindling body heat.
  • 12:19 - 12:23
    Many of Shakespeare's plays
    have sources from classical history
  • 12:23 - 12:27
    — like Julius Caesar, Anthony and Cleopatra,
    and Coriolanus,
  • 12:27 - 12:30
    "I come to bury Caesar,
    not to praise him" —
  • 12:30 - 12:32
    while another major source for Shakespeare
  • 12:32 - 12:36
    was a volume of English History
    called "Holinshead's Chronicles".
  • 12:38 - 12:40
    Whereas now we might feel
  • 12:40 - 12:43
    that we don't want
    the plot "spoiled" for us,
  • 12:43 - 12:46
    most of Shakespeare's audiences knew
    how the story would end up.
  • 12:46 - 12:48
    In the case of Romeo and Juliet,
  • 12:49 - 12:52
    we are told in the prologue
    exactly what will happen:
  • 12:52 - 12:55
    "A pair of star-cross'd lovers
    take their life."
  • 12:55 - 12:58
    Shakespeare asks you, as the audience,
  • 12:58 - 13:01
    to submerge yourselves
    in the "imagined world" fully,
  • 13:01 - 13:03
    as in the Winter's Tale
  • 13:03 - 13:06
    before a statue of Leontes'
    dead wife Hermione comes to life,
  • 13:06 - 13:08
    Shakespeare says to his audiences:
  • 13:09 - 13:12
    "It is required you do awake your faith".
  • 13:12 - 13:14
    In other words, suspend your disbelief.
  • 13:18 - 13:22
    The first folio organised
    Shakespeare's plays into three categories:
  • 13:22 - 13:24
    Comedies, Histories and Tragedies.
  • 13:24 - 13:28
    But within those categories
    there is always a cross fertilisation
  • 13:28 - 13:30
    of seriousness and triviality,
  • 13:30 - 13:32
    darkness and light.
  • 13:32 - 13:36
    It is the breadth of feelings
    expressed in Shakespeare's plays
  • 13:36 - 13:38
    that is so astonishing,
  • 13:38 - 13:40
    and in his works we can always see
  • 13:40 - 13:44
    his willingness to embrace
    the contradictory aspects of life.
  • 13:44 - 13:47
    In some of Shakespeare's greatest works
    such as King Lear
  • 13:47 - 13:50
    he creates scenes
    of unbelievable tenderness and love
  • 13:50 - 13:54
    as well as the darkest depths
    of despair and rage.
  • 13:54 - 13:57
    Or in Twelfth Night,
    when a very funny prank
  • 13:57 - 13:59
    which has the audience in stitches
  • 13:59 - 14:03
    quickly turns
    to intense psychological manipulation,
  • 14:03 - 14:06
    ending with a dark promise from Malvolio:
  • 14:06 - 14:08
    "I'l be revenged..."
  • 14:10 - 14:14
    "on the whole pack of you."
  • 14:14 - 14:16
    In Titus Andronicus,
  • 14:16 - 14:20
    Shakespeare expertly weaves
    gore and black humour,
  • 14:20 - 14:23
    as when the main character Titus
    serves Tamora,
  • 14:23 - 14:26
    her own dead sons baked into a pie!
  • 14:26 - 14:28
    It is so gory and violent,
  • 14:28 - 14:30
    that it almost becomes perversely comic
  • 14:30 - 14:33
    through the use of insane melodrama.
  • 14:34 - 14:38
    "Why, there they are,
    both baked in this pie."
  • 14:39 - 14:42
    "Whereof their mother daintily hath fed,
  • 14:42 - 14:45
    "Eating the flesh
    that she herself hath bred."
  • 14:45 - 14:47
    "'tis true, 'tis true!
  • 14:47 - 14:50
    "Witness my knife's sharp point."
  • 14:50 - 14:53
    Indeed, the bounds
    of the comic and tragic genre
  • 14:53 - 14:55
    were being tested in Elizabethan theatre
  • 14:55 - 14:59
    and Shakespeare was at the forefront
    of this theatrical revolution.
  • 15:00 - 15:02
    Pioneering, particularly
    in his later plays,
  • 15:02 - 15:05
    the genre of "tragi-comedy",
  • 15:05 - 15:08
    Shakespeare's tragi- comic way
    of looking at the world,
  • 15:08 - 15:11
    is best demonstrated in the Winter's Tale,
  • 15:11 - 15:14
    a play where
    the good-hearted man Antigonus,
  • 15:14 - 15:16
    is mauled to death by a bear,
  • 15:17 - 15:19
    a fundamentally tragic event,
  • 15:19 - 15:21
    which becomes simultaneously comic
  • 15:21 - 15:25
    when a man in a bear costume
    chases Antigonus across the stage.
  • 15:26 - 15:30
    It is also an opportunity for Shakespeare
    to give us a rare stage Direction:
  • 15:31 - 15:33
    "Exit pursued by a bear".
  • 15:34 - 15:36
    This tragi-comic death
    is followed immediately
  • 15:36 - 15:39
    by the discovery of a newborn child.
  • 15:39 - 15:42
    It is a classic Shakespearean moment,
  • 15:42 - 15:44
    in which despair and hope rub shoulders,
  • 15:44 - 15:49
    and tragedy switches suddenly
    into the hopefulness of comedy.
  • 15:49 - 15:53
    In a noisy open air theatre,
    with so many distractions,
  • 15:53 - 15:58
    Shakespeare was a master
    at keeping the audience engaged,
  • 15:58 - 16:02
    and his plays show us the truth
    again and again
  • 16:02 - 16:05
    - that life can be
    both silly and sorrowful,
  • 16:05 - 16:07
    tragic and comic at the same time.
  • 16:11 - 16:15
    On New Year's Eve in 1607,
    Shakespeare's brother Edmund died,
  • 16:15 - 16:18
    followed by Shakespeare's nephew
    only a few months later.
  • 16:19 - 16:23
    Both deaths occurred during
    a significant outbreak of he plague in London,
  • 16:23 - 16:26
    when Shakespeare returned
    to Stratford-upon-Avon to write.
  • 16:26 - 16:29
    Shakespeare's daughter Susanna,
    married the same year,
  • 16:30 - 16:32
    and was soon pregnant
    with his first grandchild.
  • 16:32 - 16:37
    This tumultuous year with its sad deaths
    and happy announcements,
  • 16:37 - 16:40
    precipitated a surprising change
    in Shakespeare's career.
  • 16:41 - 16:44
    It was around this time
    he turned to magic.
  • 16:45 - 16:49
    "If this be magic let it be an art.
  • 16:49 - 16:50
    "Lawful as eating."
  • 16:51 - 16:53
    His final four works:
  • 16:53 - 16:57
    Cymbeline, The Winter's Tale,
    Pericles, and the Tempest,
  • 16:57 - 16:59
    all drew on magic.
  • 16:59 - 17:04
    They are sentimental works with characters
    looking for a way to return home,
  • 17:04 - 17:07
    and be reunited with their loved ones.
  • 17:07 - 17:13
    In much the same way, Shakespeare had,
    when he returned to Stratford-upon-Avon.
  • 17:16 - 17:19
    Shakespeare died in 1616, aged 52.
  • 17:19 - 17:23
    Despite the seeming suddenness
    of the playwright's death,
  • 17:23 - 17:25
    his later plays - written years earlier -
  • 17:25 - 17:27
    appear to be the work of a writer
  • 17:27 - 17:31
    oddly aware of the imminence
    of his own passing.
  • 17:31 - 17:34
    In his final solo
    authored play, "The Tempest",
  • 17:34 - 17:38
    the protagonist Prospero,
    here played by a woman,
  • 17:38 - 17:41
    is aware that he is approaching
    the end of his life,
  • 17:41 - 17:43
    and plans to return home to die.
  • 17:44 - 17:46
    "And thence retire me to my Milan,
  • 17:48 - 17:50
    "where every third thought
  • 17:51 - 17:53
    "shall be my grave."
  • 17:54 - 17:55
    And in "The Winter's Tale",
  • 17:55 - 18:00
    a world weary Camillo also makes plans
    to go home to die.
  • 18:00 - 18:03
    "It is fifteen years
    since I saw my country.
  • 18:03 - 18:06
    "Though I have for the most part
    been aired abroad,
  • 18:06 - 18:08
    "I desire to lay my bones there."
  • 18:09 - 18:11
    And Shakespeare's bones were laid "there"
  • 18:11 - 18:14
    - in his hometown of Stratford-upon-Avon,
  • 18:14 - 18:17
    once a small, unremarkable town.
  • 18:18 - 18:20
    Now, thanks to him,
  • 18:20 - 18:23
    one of the most visited places on the planet.
  • 18:27 - 18:29
    And now a word from my sponsor.
  • 18:29 - 18:31
    If you've ever signed up
    for a loyalty card
  • 18:31 - 18:34
    and then you suddenly get random emails,
  • 18:34 - 18:36
    or you Google "great books explained"
  • 18:36 - 18:38
    and then you get endless spam emails
  • 18:38 - 18:42
    about online bookstores or new books
    you're not interested in,
  • 18:42 - 18:43
    it's because these companies
  • 18:43 - 18:47
    are selling our information
    to data brokers and advertisers.
  • 18:47 - 18:51
    Our personal information
    is being sold or published online
  • 18:51 - 18:54
    every time we fill in a form
    or open a new account
  • 18:54 - 18:57
    - without us even knowing about it.
  • 18:57 - 19:00
    The thing is, by law these data brokers
  • 19:00 - 19:03
    have to delete
    your personal information if you ask.
  • 19:03 - 19:07
    But who's got the time to send
    hundreds of emails to data brokers?
  • 19:07 - 19:11
    INCOGNI who is sponsoring this video,
    does all that for you.
  • 19:11 - 19:14
    They contact the data brokers
    on your behalf
  • 19:14 - 19:17
    and request that your information
    is removed from their list,
  • 19:17 - 19:20
    and when your name is removed
    they tell you.
  • 19:20 - 19:24
    All you do is create an account
    and let Incogni work on your behalf.
  • 19:25 - 19:28
    I've done it and now
    I'm getting next to no spam
  • 19:28 - 19:31
    and even better
    no unknown callers on my phone.
  • 19:31 - 19:36
    And the first 100 people to use "BOOKS"
    at the link below
  • 19:36 - 19:39
    will get 60% off of Incogni.
  • 19:39 - 19:42
    Thanks for listenin
Title:
Great Books Explained: Shakespeare's First Folio
Description:

more » « less
Video Language:
English
Duration:
19:43

English subtitles

Revisions Compare revisions