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finland big 5 rebuilds

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    I think it's really good
    for Clas Ohlson.
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    This looks very nice.
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    It's excellent.
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    I like it very much.
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    It's very important.
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    We really needed this.
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    Here in Tampere
    in Ratina Shopping Centre
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    the first one of
    the big 5 rebuilds
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    is now completed.
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    The project started
    in February
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    and was completed
    in the middle of March.
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    The whole store is new.
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    We have more space
    in the home department.
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    A bit smaller
    hardware department.
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    New multimedia department.
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    There's also
    new products coming.
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    Every product
    has a new place.
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    We had a good plan
    before we started
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    and a nice group of people
    who did this.
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    It went very well.
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    We have increased
    our sales with 110 index.
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    So it's super.
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    The biggest departments
    is Home and Multimedia.
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    That's very nice.
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    It's easier for customers
    to find the products.
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    I think that's the key
    for all of this.
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    Multimedia is the biggest
    growing section right now.
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    Also makeup storage
    is a big hit.
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    Customer says that the
    new layout is great.
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    I hear that a lot,
    almost every day.
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    They find products
    better than before.
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    I think it's really good
    to make this change.
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    I think the sales
    will increase a lot in the future.
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    Our store in Kamppi in Helsinki
    was the second one to be rebuilt
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    to make space
    for the new assortment.
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    Before we came here,
    I was checking our workchat.
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    I saw that we had got
    a lot of products here.
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    They had a bit of trouble
    to put those on the shelf
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    because we didnt'
    have the place.
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    We really need this change
    so we had space for all products
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    and also the new
    store assortment for Finland.
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    It's good that we're focusing on
    what finnish people are buying.
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    We're giving opportunities
    to new products.
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    People are already buying those.
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    They are excited
    about the new products.
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    Customers are interested
    and they're buying the products.
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    Yes, I like it very much.
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    In my own store,
    I like the layout.
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    Especially Home,
    that got a lot of more space.
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    Also we finally have
    a seasonal room.
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    We didn't have that before,
    we had it everywhere.
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    Now we have one place
    for all seasonal products.
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    Also , I like that there's
    a lot of low sections.
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    In the home section you can
    actually see the whole area.
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    You can see over there
    —and over there
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    beacuse we have
    so many low sections.
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    Also, we have many more pallets
    than we used to have.
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    I have had this wish
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    that in December we will
    have one million in sales.
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    It's getting closer
    and closer every year.
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    This new assortment will support
    so we can reach that goal.
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    I'm waiting for
    Christmas already now.
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    The project in Tripla
    started in April.
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    Home department
    will be increased
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    and Multimedia has been
    moved to the checkout .
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    We're on time,
    from what I can calculate.
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    We have a lot of work
    and we do long days.
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    We have to change
    the place for the checkout.
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    Behind the checkout,
    we're building a room for Click & Collect.
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    In Tripla,
    that is the biggest challenge.
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    The best thing is that we now
    can optimize the assortment.
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    What customers needs,
    what they are asking for.
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    If hardware doesn’t sell much,
    we can tighten the space
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    I think that's really important.
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    And what about the result then?
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    There's no doubt
    on how that will be.
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    Better than in Tampere!
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    Our store at Kaivotalo
    in Helsinki
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    will be the last one
    to be rebuilt before summer.
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    Home is the most important
    category in our store.
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    The storage has
    been more asked for.
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    It has increased the
    past year.
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    Storage products are selling
    the most of all our products.
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    I hope the customers
    will be inspired by the products
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    that we will have
    in the store
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    and can navigate themselves
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    The mechanical sales
    is very important.
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    Of course I hope it will
    generate more sales in the end.
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    I’m looking forward
    to the rebuild very much.
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    I hope it will get us
    more visitors and sales.
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    And sales has increased.
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    In addition to the 10 per cent
    increase in Ratina,
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    the store did also very well
    during the LTO on makeup storage.
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    We came second in the whole company,
    we're selling makeup storage that well.
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    Only Drottninggatan beat us.
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    A really good win, super!
Title:
finland big 5 rebuilds
Video Language:
English
Duration:
06:56

English subtitles

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